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Media and Public Affairs Manager

  • 501099
  • Advocacy
  • Brand, Communications, Marketing and Media
  • Full time permanent

At Uniting we believe in taking real steps to make the world a better place. We work to inspire people, enliven communities, and confront injustice. Our focus is always on the people we serve.

As an organisation we are Bold, Imaginative, Respectful, and Compassionate.

Role purpose;

The Media and Public Relations Manager role is an integral member of the Media and Public Affairs team sitting in the Social Impact and Advocacy directorate.

As the Media and Public Relations Manager your role is responsible for managing the Media and Public Affairs activities for Uniting and its businesses. You will assist with developing media strategies that provide positive coverage of Uniting and the work that we do as well as build and maintain relationships with business areas, to help identify, plan and program opportunities to tell stories about the work of Uniting and elevate the brand.

You will also be instrumental in protecting and enhancing the reputation of the organisation, through robust and responsive Media management.

Key responsibilities;

  • Working with the Media Lead to proactively seek out opportunities for media to elevate the Uniting brand, including maintaining a proactive calendar of events and activities
  • Assist with the management of Media during crises and issues, including maintaining and managing an issues log and reactive Media holding statement library    
  • Advising in Media management to support internal clients
  • Developing feature articles and editorial material for external; audiences to position Uniting as a thought leader relevant advocacy issues
  • Manage, consider, triage and respond to Media requests
  • Develop and implement media and public relations support for social justice and advocacy campaigns
  • Being flexible with working hours, with out of hours work required 

Qualifications and Experience;

  • Bachelor qualification in a relevant field or equivalent experience
  • Journalism background or Media experience in a commercial business, in a listed company
  • 5 or more years' experience in your field of expertise

About you; 

  • Experience in a Media background, including in-house or agency experience
  • Strong experience in crisis and issues management
  • Established Media network and relationships 
  • Experience drafting Media material in all formats
  • Have worked with photographers, film makers and multimedia producers to develop proactive Media products for a range of platforms 
  • Great experience drafting speeches and talking points
  • Strong communication and presentation skills. Strong attention to detail  
  • First class writing skills 
  • Proven experience implementing and evaluating communication campaigns

You are able to;

  • Demonstrate passion, enthusiasm and genuine commitment to various causes, programs and our workforce diversity
  • Use your excellent written, verbal communication skills and storytelling.
  • Be able to utilise your knowledge of media monitoring platforms and leverage existing media relationships

Even better if you have;

  • Experience in implementing Media programs for public communication and social justice campaigns
  • Highly developed social media experience 
  • Understanding of marketing (digital and traditional)

The benefits!

You will be part of a fun and friendly supportive team, feel valued and work in a fast-paced environment for a progressive organisation.  Uniting is in a phase of growth and transformation; the latter may lead to an opportunity to grow with us! Flexible working arrangements are available!

  • NFP salary packaging ($15,900 as a tax-free benefit)
  • Genuine flexibility in working hours and the opportunity to work regularly from home
  • Supportive, collaborative, passionate and connected team environment
  • Ongoing Professional development
  • Employee discounts and benefits
  • Career development opportunities
  • Wellbeing programs
  • Access to our Employee Assistance Program 
  • Paid Parental Leave

For a comprehensive overview of this great role please click on the link below to view the position description.

 Media and Public Affairs Manager - PD Final Nov 22.docx

For further information, including salary range contact Louise Massie on 0422 154 242 or via email

Whilst we have your attention, please do take a look at Uniting, you might be surprised to learn how far and wide our numerous service streams reach. We are a highly respected NFP organisation. We are recognised as an Employer of Choice with a combined workforce of over 10,000 superb, dedicated employees and volunteers. Check us out at

Uniting actively contributes to a safe and supportive working environment that is inclusive of all staff through celebrating their nationality, cultural background, LGBTI status, abilities, gender, age, and uniqueness.

At Uniting we believe vaccination to be the best way to keep our employees and clients safe from COVID-19.  We require all employees to be fully vaccinated against COVID-19 (3 doses) as a condition of employment.

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